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HubSpot Academy — Social Media Marketing Certification (opens in a new tab)
Free certification
Best for
Social media strategy and planning
Why it is useful
Covers content strategy, audience growth and measuring social media ROI.
HubSpot Academy — Content Marketing Certification (opens in a new tab)
Free certification
Best for
Content strategy and long-term content planning
Why it is useful
Helps marketers learn storytelling, content creation frameworks and SEO-aware content planning.
HubSpot Academy — Inbound Marketing Certification (opens in a new tab)
Free certification
Best for
Broader digital marketing foundations
Why it is useful
Covers customer-focused marketing, lead nurturing and content-driven growth.
Google Skillshop — Google Ads Training (opens in a new tab)
Free training
Best for
Paid advertising fundamentals
Why it is useful
Official Google training for learning campaign setup, optimisation and measurement.
Pinterest Academy (opens in a new tab)
Free learning platform
Best for
Pinterest marketing and campaign planning
Why it is useful
Includes free courses, webinars and certifications to help marketers improve their Pinterest skills.
Semrush Academy (opens in a new tab)
Free learning platform
Best for
Content marketing, SEO and digital marketing skills
Why it is useful
Offers free courses from industry experts covering content, search and marketing strategy.
TikTok Academy (opens in a new tab)
Free learning resources
Best for
TikTok marketing and creative strategy
Why it is useful
Helps marketers understand trends, creative best practices and platform-specific content thinking.

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